PRIVACY POLICY
Last Updated: December 12, 2025
Third-Party Submissions: If you provide us with Personal Data belonging to a third party (e.g., sending a gift), you confirm that you have obtained their consent to share their data in accordance with this policy.
Introduction
This Privacy Policy outlines the data processing practices of AD Formulations, LLC (“Company,” “we,” “our,” or “us”). It details how we collect, utilize, disclose, and safeguard (“Process”) Personal Information when you visit droconnor.com (the “Site”) or engage with our services, including our SMS marketing programs (the “Services”). We value your trust and are committed to protecting your privacy. Please review this document to understand our approach to your personal data. If you do not agree with these practices, please discontinue use of our Services. Accessing the Site constitutes your acceptance of this policy. We may update this policy periodically. The date at the top of this page indicates the last revision. It is your responsibility to maintain a current email address with us and to review this page for updates. Continued use of our Services after changes are posted implies acceptance of the revised terms.Children’s Information
Our Services are intended for adults. We do not target or knowingly collect data from individuals under the age of 18. Specifically, we do not knowingly process Personal Information from anyone under 16. If we discover that we hold data belonging to a minor under 16, we will delete it promptly. If you suspect we have collected data from a child, please notify us immediately at contact@droconnor.com.Information We Collect
In this policy, “Personal Information” or “Personal Data” refers to any data that identifies or can be reasonably linked to a specific individual or household. The table below categorizes the data we collect, where it comes from, and who is affected.| Category of Personal Information | Examples | Sources | Affected Consumers |
| Identifiers | Name, billing/shipping address, IP address, email, account username, payment details. | Submitted by you; Third-party partners; Automated cookies. | Site Visitors, Customers, Service Providers, Applicants. |
| Personal Records (Cal. Civ. Code § 1798.80(e)) | Name, phone number, financial account numbers, health insurance data (if applicable). | Submitted by you; Service providers. | Customers, Service Providers, Applicants. |
| Protected Demographics | Age (40+), gender, citizenship, medical condition, disability status. | Submitted by you; Service providers. | Applicants; Employees. |
| Account Financials | Credit card numbers, bank account details. | Submitted by you. | Customers, Contractors. |
| Commercial Activity | Purchase history, products considered, consuming tendencies. | Submitted by you; Analytics partners. | Site Visitors, Customers. |
| Network Activity | Browsing history, search queries, interaction with ads or site elements. | Automated tracking (Cookies). | Site Visitors, Customers. |
| Employment Data | Resume data, employment history, performance reviews. | Submitted by you. | Applicants; Employees. |
| Inferences | Customer profiles based on preferences, attitudes, and survey data. | Derived from your activity. | Customers, Applicants. |
| Sensitive Data | Account credentials (login/pass), precise location data. | Submitted by you. | Site Visitors, Applicants. |
Location Data
We may collect data regarding your device’s location, which ranges from imprecise (country/city) to precise. This often depends on your device settings. For instance, we may utilize GPS or IP address data to determine location. You have the right to revoke access to location data via your device settings, though this may limit the functionality of certain Services.Usage and Technical Data (Cookies)
We utilize cookies and similar tracking technologies to automatically gather technical data. This data does not reveal your identity directly but includes details like IP address, browser type, operating system, language settings, and usage patterns. We process this data to maintain site security, ensure proper operation, and conduct internal analytics. A cookie is a small text file saved to your browser or hard drive. It allows our systems to recognize your device, ensuring a smoother and more efficient browsing experience. We use “session cookies” (which expire when you close your browser) and “persistent cookies” (which remain on your device).Cookie Inventory
The following table details the specific cookies we utilize:| Cookie Name | Function/Description |
| CART | Links your active session to your shopping cart contents. |
| CATEGORY_INFO | Caches category data to speed up page loading. |
| COMPARE | Tracks items you have added to the “Compare” tool. |
| CURRENCY | Remembers your preferred currency setting. |
| CUSTOMER | An encrypted version of your user ID. |
| CUSTOMER_AUTH | Validates if you are currently logged in. |
| CUSTOMER_INFO | Encrypted data regarding your customer group. |
| CUSTOMER_SEGMENT_IDS | Stores your customer segment ID for personalization. |
| EXTERNAL_NO_CACHE | Flag indicating if caching is disabled. |
| FRONTEND | Your unique server session ID. |
| GUEST-VIEW | Enables guest users to edit orders without an account. |
| LAST_CATEGORY | Remembers the most recent category visited. |
| LAST_PRODUCT | Tracks the last product you viewed. |
| NEWMESSAGE | Alerts you to new messages received. |
| NO_CACHE | Boolean flag regarding cache permission. |
| PERSISTENT_SHOPPING_CART | Saves cart history and viewing history if requested. |
| POLL | ID of polls you participated in. |
| RECENTLYCOMPARED | History of items compared. |
| STF | Data regarding “Send to Friend” product emails. |
| STORE | Your selected language or store view. |
| USER_ALLOWED_SAVE_COOKIE | Confirms if you consented to cookie usage. |
| VIEWED_PRODUCT_IDS | History of products viewed recently. |
| WISHLIST | Encrypted list of your wishlist items. |
| WISHLIST_CNT | Total count of items in your wishlist. |
Third-Party Data Collection
We may collaborate with third-party advertising partners who collect data when you interact with our digital assets. This may include IP addresses and browsing behavior used to personalize advertisements and offers.How We Utilize Your Data
We process Personal Information to enhance your experience and meet business needs, specifically:- Operational: Maintaining internal records.
- Product Development: Improving our offerings based on user data.
- Marketing: Sending promotional emails or SMS (if opted-in) regarding new products.
- Research: Contacting you for market research via email or phone.
- Personalization: Tailoring the website to your preferences.
Legal Basis for Processing
| Purpose | Data Types | Legal Basis |
| Account Management | Identifiers, Account Data | Contract Performance; Consent. |
| Payment Processing | Identifiers, Financial Data | Contract Performance. |
| Customer Support | Identifiers, Commercial Data | Contract Performance; Consent. |
| Administrative Alerts | Identifiers, Usage Data | Contract Performance; Legitimate Interest. |
| Feedback Collection | Identifiers, Inferences | Legitimate Interest. |
| Marketing/Surveys | Identifiers, Contact Data | Legitimate Interest; Consent. |
| Targeted Advertising | Identifiers, Network Activity | Legitimate Interest. |
| Site Administration | Identifiers, Usage Data | Legitimate Interest. |
| Fraud Prevention | Identifiers, Network Activity | Legitimate Interest. |
| Legal Compliance | Identifiers, Account Data | Legal Obligation. |
Disclosure of Personal Data
AD Formulations, LLC shares data only with affiliates, trusted business partners, and service providers essential to our operations. These entities require data to perform specific tasks, such as:- Order fulfillment and payment verification.
- Fraud protection.
- Marketing management (including SMS and email platforms).
- Analytics and ad serving.
Security Protocols
We implement robust physical, electronic, and managerial security measures to protect your data from unauthorized access. However, please note that no method of transmission over the internet is completely secure.External Links
Our Site may link to external websites. We do not control these third-party sites and are not responsible for their privacy practices. We encourage you to review their privacy policies separately.Do Not Track Signals
We do not currently respond to browser “Do Not Track” (DNT) signals, as we do not track users across third-party websites.State Privacy Rights (USA)
Residents of certain states possess specific data rights. We may decline requests if permitted by law.California Residents (CCPA)
If you reside in California, you have the right to:- Know: Request details on the categories of data collected, sources, purposes, and specific data points held.
- Access: Request a copy of your data in a portable format.
- Correct: Request correction of inaccurate data.
- Delete: Request deletion of your data (subject to legal exceptions).
- Opt-Out: Opt-out of the “sale” or “sharing” of personal data.
- Limit Use: Limit the use of Sensitive Personal Information.
- Non-Discrimination: Exercise these rights without facing retaliation or discriminatory pricing.
Nebraska Residents
Under the Nebraska Data Privacy Act, you may request to:- Confirm if we are processing your data.
- Correct inaccuracies.
- Delete data provided by you or obtained from third parties.
- Obtain a portable copy of your data.
- Opt-out of data sales, targeted ads, or profiling.
Texas Residents
Under the Texas Data Privacy and Security Act, you may request to:- Confirm processing and access data.
- Correct inaccuracies.
- Delete data.
- Obtain a portable copy of your data.
- Opt-out of data sales, targeted ads, or profiling.
Exercising Your Rights
You may submit a request twice per calendar year.- Phone: (800) 752-9691
- Email: contact@droconnor.com
SMS/MMS Marketing Privacy Policy
This section applies specifically to our mobile messaging program (the “Messaging Service”). Data Collection We collect the contact information you provide (phone number, email) upon sign-up. We also log messaging history and may use cookies to personalize alerts (e.g., cart reminders). Usage We use this data to deliver the Messaging Service, analyze performance, and personalize content. Sharing We share data with our SMS service providers to facilitate delivery. We may disclose data if legally required. Security We apply industry-standard security measures to protect messaging data, though total security cannot be guaranteed. Retention We retain messaging data as long as you are subscribed or as required by law. Your Choices You are not required to consent to these marketing messages to make a purchase. You may opt-out at any time by replying STOP, END, CANCEL, UNSUBSCRIBE, or QUIT. Support For issues with the Messaging Service, please email contact@droconnor.com.GDPR / UK Residents
For visitors from the EEA or UK. Controller AD Formulations, LLC acts as the Data Controller for your information. International Transfers We operate in the United States. If you are in the EEA, your data may be transferred to the US. We utilize appropriate safeguards, such as Standard Contractual Clauses, to ensure your data remains protected during transfer. Your Rights Under GDPR, you have the right to:- Access your data.
- Rectify errors.
- Object to processing (specifically direct marketing).
- Erase your data (“Right to be Forgotten”).
- Restrict processing.
- Portability (receive a copy of your data).
- Withdraw Consent at any time.